Global Payments

Global Payments

This international organization is an S&P 500 financial technology company with worldwide markets in payment processing and software solutions. By 2018, Global Payments had made acquisitions totaling nearly $5.5 billion—with more than 320 brands and products—and found itself in need of a simplified brand strategy. Liska developed unifying design strategies across a narrowed selection of brands. These efforts included a design system that allows for highlighting of key brands while retaining a unifying look and feel throughout the organization, which extends to 31 countries. We continue to consult with evolving brand guidelines, brand research and strategy, and other initiatives.

Global Payments gaming
Global Payments Heartland Payment Systems
Global Payments Xenial
Global Payments Brandguide logos
Global Payments Brandguide minimum space
Global Payments TouchNet